3 Best Social Media Platforms for Small Businesses

When it comes to running a small business, advertising can be a challenge. Knowing how to get the word out about your company can leave many business owners stumped. It can be expensive and a hassle to figure out. Luckily, social media is a great tool when it comes to marketing for your small business. Here are the top 3 best social media platforms for small businesses!


Facebook has been around for awhile, but it shouldn’t be counted out! It is a great platform for people to leave reviews, check in when shopping at your store, and interact with your content. Facebook can also double as a online storefront, and is a great way to keep in touch with your customers.


Instagram is the ideal place to show off your products and create a community around your brand. It builds great Public Relations, and lets your customer base get to know you as a company. It too can double as an online store, and it can also be a convenient place for your customers to see all your deals, new products, and ask questions! Using your Instagram story or highlights can help build engagement and keep people in the loop.


Tiktok is the newest craze in social media, and it is a great place for your brand to be! This platform is full of fun trends and interesting content. Customers enjoy seeing brands in a more laidback setting, and there are some great opportunities to create a much larger clientele. Tiktok is a great place to show off your product as well as have some fun with your customers.

How do You Know What Platform is Right for You?

No matter what you’re trying to market, you can never go wrong with a strong social media presence. Getting word out about your business is a great way to build your customer base and even get knew ideas for how to make your customers happy. You want them to know that their feedback matters, so staying active on social media is a great way to accomplish that.

Using each of these platforms might seem like a big task, but social media marketing is important. Each platform has a unique benefit. Utilizing them all will help ensure that your company is reaching all possible clients!

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